Using Magento as a platform for your ecommerce, you might have discovered that its basic setup doesn’t satisfy 100% of your needs.
It’s only a basic version of a platform, which cannot preview all possible business solutions and needs. So, the necessary tools and options should be added manually. The Web and Magento Connect store offer social marketing and automation tools, better catching systems, conversion optimizers, email management, currency/shipping conversions and much more.
It might be a challenge to select the right solutions and to add them.
Trying to make this task easier, I share this shortlist of more than dozen useful Magento connect extensions for your store. They don’t take much time to be installed. You may find a good solution you had been looking for, or find something new and useful you had not even been thinking about.
The plugins are not listed in descending or ascending order: there is no ranking, as these are plugins for different purposes.
MatrixRate – by WebShopApps – Free to install
If running an ecommerce store is a new business for you, one of the most urgent issues is to organize shipping control. Shipping costs may vary, which makes the task more complicated. For example, a small item delivered to the remote part of the country may cost much more than the whole set of these items delivered to the address nest door to the stock.
How the Matrixrate can help? It calculates shipping cost taking into account such parameters as weight, quantity, location and other details of the order.
Olark – practical chat box for customer support
Olark deals with support. It can help to organize a live conversation with your customers via chat box. It is not unique chat box software, but is one of the best. When in conversation, you may look up what the person is doing or did, as Olark provides a record. So you may spend less time asking questions and offer a better service.
Note: Olark is compatible well with Zendesk.
TriggMine – is the data-driven email workflows solution that helps online retailers grow their revenue. In a few clicks, based on the specific industry of particular eCommerce service provides you with the following:
- 7 best triggered campaigns
- Behavior-based emails with an automation library
- Intelligent system of personalized recommendations
- Predictive Analytics
- Real-time data capture
In fact, TriggMine puts all your email marketing in just one button without any complicated settings and tiresome optimizations.
XML map creator – by Magestore – For Free
XML sitemap is a must, and XML map creator enables you to create multiple XML sitemaps quickly and easily.
Each page you add to your site will be submitted to the sitemap. You site, thus, will be better crawled by Google or Bing.
As for you, having a sitemap you will be able to analyze your Website’s structure.
It enables you pages to be better indexed and get more traffic.
This extension from Magestore is free to install.
Magento-Wordpress Integration – by FishPig – For Free
WordPress pages are familiar for us to see and to handle, as they are everywhere. You may have avoided this framework, however, when choosing your ecommerce platform. Here you can get the best of it integrating WordPress into Magento online store with a help of Fishpig plugin.
Note: you might have seen the Yoast extension for WordPress and might have wanted to find one for Magento. There used to be such extension, but Yoast’s SEO WordPress extension is compatible with Fishpig’s WordPress integration.
Optimizely is used for A/B tests for exact tracking of areas/metrics they’re focused on. Basic setup is enough to get it work. Its visual editor is drag-and-drop – just that simple.
Optimizely not only tests pages, but also can deploy a temporary page copy while a permanent one is on its way to be established.
This extension really makes things simpler: before, you needed custom coding for running advanced targeting tests. If you have already worked with Optimizely, you’ll find this extension absolutely splendid.
Blog – by aheadWorks – For Free
A blog can be a useful additional feature of your online store. Here is the most popular blog setup for Magento store. It is simple and free to use. What is more, it is also offering constantly the updates and maintenance (for free, too).
Yotpo – For Free
There are many good reasons and ways to have a reviews system, such as email based review requests. It increases purchase confidence and helps to better manage your content.
In Yotpo everything you’re looking for in a review system is gathered. What is more, it has even some little tricks you wouldn’t have thought of. Yotpo is focused on making your reviews be doing the best for your ecommerce.
Good feature is the option to filter the reviews out. Naturally, it doesn’t mean hiding the reviews we don’t like – it is about filtering the useless and pointless reviews posted randomly on our websites.
Fooman Google Analytics – For Free
Fooman enables your Google analytics go deeper. It covers your Adwords conversions and purchases. Briefly, it provides you more information helping you to get more accurate analysis. It also has an option of filtering by customer.
Layered Navigation – by Aitoc
This layered navigation extension enables new drop downs, filters and breadcrumb displays. What is it all for? It helps your customer to navigate you site more efficiently.
It is vitally important to make this navigation as comfortable as possible.
Numerous tips for SEO masters state that if a customer gets lost, we get a lost customer. To avoid this mistake, we must make the internal search and navigation as logical as possible.
One Page Checkout – by iwdExtensions – For Free
An ordinary checkout process takes normally 4-6 steps. Well, with this one page checkout extension, you’ll get it all in one and easy-to-go page. When the checkup is quick, orders increase. Making it more practical is a short cut to decreasing the cart abandonment. It is always easy to get and keep a customer than to get back a lost one.
This extensions supports also different languages and Paypal integration.
To be profitable, your online store must be fast to load. Nitrogento helps to shorten load time by customizing proper caching setup. It is not for free, and to be honest, this extension is quite costly. Nevertheless, the high price is justified.
Zendesk for efficient customer support
Zendesk is a simple and practical way to organize customer support for your online store. In case you’re a single agent, it is available for only $12.
If you have already your customer support team, you may still make it work more efficiently for just $59 – not a very high price in comparison with the professionals’ wages. Zendesk is good in organizing, monitoring and improving the support you provide.
BONUS TIP: AddShoppers – For Free
This application is highly recommended for those looking forward to boosting incomes with clever influencer marketing.
If you have already social networks buttons on your website, switch to AddShoppers. It will enable you to define your top influencers, increase social sharing, conversion rate and referral sales.
I hope, you’ve found something useful for you in this shortlist. Good luck for you and your business!
Tonya is a Content Manager at TriggMine, email marketing automation service. She believes that email marketing rules and content is the king.